Preparing to be a Manager

Tomorrow morning the intern for Broadwick, Josh, starts.

I spent today working with our programmer Aaron to add new features to IntelliContact Pro. We now have message scheduling, a built-in HTML editor, and have developed a much more efficient 3 queue system of sending.

I spent the last half of the day preparing the affiliate campaign lists for Josh’s arrival. I used DigDB coupled with Excel to dedupe and sort out the various lists which we will be contacting over the coming month for our links and affiliate campaigns. We’ve built 134 affiliates so far and 110 links to our informational web site http://www.email-marketing-software-resource.com.

Our goal is to have at least 500 links and 400 affiliates by the end of Josh’s internship in four weeks. This should enable us to get to the top of the search engines for ‘email marketing software’ (we’re currently 5th in Google) as well as greatly increase our CPA sales.

Tomorrow morning Aaron, Josh, and I will also be meeting with Todd Ballenger, CEO of KendallTodd and advisor to the Carolina Entrepreneurship Club. We are hoping he will be willing to help us and perhaps join as a board member. We’ll be going to do an overview of the business.

It will be interesting to see what I learn from being a manager. Looks like I’ll be on the 8:30 till 5 schedule forever now. Oh well.

At the Center for Entrepreneurship, I am working with Paul Chang to finish the Entrepreneurship Resource Center. I need to talk to him tomorrow about where to go to approve new articles. I also need to send a follow-up message for the Carolina Entrepreneurship Club Business Roundtable on Tuesday.

I also need to organize the student panel for the Kauffman Grant tomorrow. I’ll call or email David about this.

Off to bed.