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Blog Home > Launch of IntelliContact 4.0 Beta

July 14, 2006


Launch of IntelliContact 4.0 Beta

I wanted to post this announcement of the launch of IntelliContact 4.0 Beta. We're all very excited in house and are working hard to integrate all the valuable feedback we've already received during the limited beta. Check back at the end of next week to see the brand new intellicontact.com web site.

IntelliContact - We Simplify Email Marketing

July 14, 2006

Hi Ryan,

Today we have launched the full beta of IntelliContact 4.0. We have been in limited beta since July 7. This means that all trial and paying users can now test out the beta version. To try out IntelliContact 4.0 Beta simply log into your account and click the link at the top of the page to switch back and forth between the old and new version.

A special thanks goes out to all of you who participated and provided feedback during the limited beta. We received lots of valuable feedback and we've read every message you've sent. Our development team is working throughout July to implement many of the suggestions and fix any bugs that remain. We will be launching the full version of IntelliContact 4.0 in early August.

So what's new in IntelliContact 4.0?

Fully Redesigned User Interface

The biggest and most recognizable change is the redesigned user interface. We redesigned the interface to make IntelliContact even easier to use, uniting behind the theme of "We Simplify Email Marketing." We believe the new version is much more intuitive and you'll be able to create, send, and track email newsletters, autoresponders, surveys, and RSS feeds with even greater ease.

The largest change you'll see will be in the tab structure. We've reduced the eight tabs we had before to just four--My Contacts, Create, Send, and Track.

RSS Feeds

Communication is about getting messages through to your recipient via channels that actually get the message read. IntelliContact allows you to send your message via email and RSS, allowing you to provide a traditional version of your message for those who prefer email, and a feed version of your message for your subscribers that prefer to receive their communications via RSS readers.

At its core IntelliContact’s role is to allow you to easily create your message and get it to customers, prospects, and subscribers that have requested to receive it. Whether you want to send an email newsletter, survey, or autoresponder or update a blog or RSS feed, IntelliContact gives you the power to manage all your multi-channel emarketing communications in one simple, central, and on-demand web-based tool that allows you to take advantage of every possible opportunity to get your message through to your desired audience.

So what is RSS?
RSS stands for Really Simple Syndication and it is another way for people to view your messages. Now, instead of arriving only by email, your messages will be available to your contacts and other people in their feed readers. RSS can be confusing for some, but no worries. We'll provide additional resources to help you gain a greater understanding of how it works and how it can help you increase the effectiveness of your marketing efforts.

How will people access my RSS feed?
They use a program called a feed reader or a feed aggregator. These sorts of programs are becoming more and more popular. Microsoft\'s Internet Explorer 7 has one built in, as do FireFox and Thunderbird. Lots of other feed readers are available in the marketplace. You can learn more about feed readers or aggregators here.

Public Newsletter Archives

Our goal is to make email marketing easy while helping you grow both your list size and your sales. To this end, we provide a Public Newsletter Archive feature that allows you to immediately and simply publish your newsletter on our web site in a search optimized format. Once published, this newsletter becomes part of a searchable index on our web site that helps you get additional exposure, search engine rankings, newsletter subscribers, and RSS feed readers. We believe that your growth and success will fuel our growth and success.

Dive right in and take IntelliContact 4.0 for a test drive. Be sure to let us know what you think by clicking the Feedback button in the upper-right of the interface. Log in to your account and get started!

.

Thanks from all of us at IntelliContact!


Not pictured: Aaron Houghton, Tim Oakley, David Roth, Alan Underwood, Brenden Kiu,
Lawrence Keah, Rick Baccari, Brad Gurley

Editor: Brandon Milford, VP Marketing, Broadwick Corp.
Blogs: IntelliContact Blog | Brandon's Blog

Broadwick Corporation
2635 Meridian Parkway Suite 100
Durham, NC 27713
(877) 968-3996

http://www.intellicontact.com/

Posted by ryanallis at July 14, 2006 01:03 PM

Comments:
About this Blog: Follow the journey of entrepreneur Ryan Allis as he builds his company iContact into the worldwide leader in on-demand software for online communications, publishes his book Zero to One Million, travels the country as a speaker on entrepreneurship, explores the worlds of public policy, technology, marketing, management, leadership, venture capital, and organizational behavior, and lives a passionate life as a North Carolina entrepreneur and CEO.

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